This was a fun one! We had the opportunity to sell this stunning one-owner home on South Hill. The stand out feature here was a two-and-a-half story solarium in the middle of the house. Incredible jungle vibes! (And yes, the plants were included with the sale.)
The home was mostly original. It was overall well kept and in good shape, but it needed new windows and other exterior maintenance. We priced accordingly ($1,250,000) and knew that we’d receive a ton of interest, which is what we wanted so that our clients could avoid inspection-related hassles.
From a marketing standpoint, we started with a target audience in mind — which we dubbed, the “Berkeley professor.” We crafted a strong out-of-state digital marketing campaign around specific areas where the buyer might be coming from.
After a whirlwind week on the market, including back-to-back showings for 6 days straight, we received 7 offers and it sold for $262,000 over list price — at $1,512,000. We have very happy clients!
229 S Garden Terrace | 3 beds | 2.5 baths | 3,059 SF
